What printing resolution do I need: Printer resolution demystified

What printing resolution do I need?


What is DPI and how does it relate to print size?

DPI stands for dots-per-inch. Any digital printer in the world converts your images to dots and places those dots on the paper/media. These small colored dots merge up to form your printed image. A lot of complicated algorithms go into how to printer optimizes its internal printing mechanism but we’ll keep it extremely easy to understand.

You would surely know that your images on your computer are also made of up several dots – called pixels. So when we say an image is 1240 by 900 – we’re essentially saying there are 1240 columns and 900 rows of pixels – a total of 1240 x 900 = 1,116,000 dots (or pixels) that make up the image.

Now when we go ahead and print this image, the printer needs to understand how large we want to print it. So we tell the printer that this image is 100 dpi (or ppi). Which means we are asking the printer to place 100 dots of this image per inch. And since we have 1240 dots in the horizontal direction, the width of the print will be 12.4 inches. Similarly, the height will be 9 inches.

The simple formula is

Print dimension = Pixels / Resolution

Relation of dpi, pixels and print size

What resolution do I need for various digital printing formats?

Remember the number of pixels is the information contained in an image. You can’t change it. (You can do so forcefully, but it really doesn’t help – see later questions). So if an image is 1240 x 900 pixels, we can choose a resolution for the image (in a software like Photoshop) to suit our printing requirements. The smaller the resolution, the larger the print we can get from the same image. But if we keep the resolution too low (or print size too high) then the print gets pixellated and doesn’t look good. This is where experience comes in. We have been printing images for years now and these are just some rough guidelines to follow for the best resolutions.

Very important: You DO NOT need 300 dpi for all printing formats. Especially not for large-format printing (where the sizes in the range of a few feet)

Sunboard / Vinyl printing: Due to the relatively smooth surface, a good printing resolution is around 100-120 dpi. You can of course use a larger resolution at your print size, but it won’t make a difference.

Flex printing: Since the flex surface is extremely rough, anything around 72-80 dpi is good enough. But for very very large sizes like hoardings – we even use resolutions between 35-60 dpi sometimes.

Glass/Acrylic printing: You want to stay within 90-120 dpi for a smooth surface like glass

Canvas Printing: Since canvas again is textured, a 72 – 100 dpi works perfectly.

Leather printing: For leather, depending on leather grain, stay within 70-100 dpi.

Paper printing: Coming to small format printing the widely accepted norm is 300 dpi. The reason is that we have to hold paper prints very close to our eyes. So the printing has to be extremely crisp which means resolution must be high.


What does hi-res mean?

Hi-res simply stands for high-resolution. There is no standard for this and it is relative. Basically any image that fits your print size and resolution is hi-res. Anything that is way below that is low-res.


Can I convert low-res files to hi-res?

There can be no automatic way of conversion. Only because if a file does not contain enough information to display it in a very large size, you can’t force it to acquire more info. If a file is 1200 x 900 pixels, you can force it to resize to 2400 x 1800 pixels in many software but they use approximation algorithms to extend already available data.

If you have a file 1200 x 900 which you forcefully resize to 2400 x 1800, and you print it in 100 dpi resolution (24 inches x 18 inches), you will see the the result will not be very satisfactory. The pixels will appear botched and squared. Only because the files does not have enough information to be represented in such a size. You can get away with this if the print has to be seen from a large distance – that’s when a relatively low distance works.

Usually, if you have a really large print size say more than 10ft, it will probably be viewed for a greater distance and that is when you can afford to have a low-resolution print without the viewer noticing.


Where do I find hi-res files?

Images and pictures with very good resolution and print size capability are found all across in the internet. Depending on your use, you can purchase images from stock sites such as shutterstock.com, istockphoto.com, 123rf.com etc. You can also find large sized images on google and bing image searches but be careful about copyright issues.

Finally, if get prints at Amitoje India, we will  guide you through the process and make sure the files that you give are good enough to be printed at the size you want.


How to Print Leather

How to Print directly onto Leather

By now you’ve definitely seen the best of brands using printed leather in their products and you’ve begun to wonder how is it that they’re doing that.

This might not be intuitive but with new technology, a lot of equipment and services are available which might help you print directly onto leather. This printed leather can further be used to make bags, belts, jackets, covers, cases and what not.

What is the process of printing leather?

The process is quite simple actually. In the case of thick real leather, the sheet or skin is kept on a the bed of UV flatbed printing machine. The machine has a movable printing head that moves along the bed and keeps printing the relevant portion without moving the leather.

For artificial leather which comes in rolls, there are special UV roll-to-roll printing machines which print leather like any other paper or vinyl surface. The only difference is that these inks are UV-cured and hence form a permanent thin layer on the surface thus giving the material a spectacular finish.

This is quite an advanced technology and these machines costs hundreds of thousands of dollars. The good news for you is you don’t have to spend that much as UV printing companies will do it for you.

What kinds of leather can I print on?

There is no real limitation – the leather can be real (cow, goat, sheep, buffalo) or artificial (PU foam, Leatherite, Rexine, fabric based etc) . Though it sometimes might be a problem to print on leather which is extremely stretchable for it’s size can change and since the print is a fixed size, it might lose some of its ink. But for the thicker lot or the non-stretchable sheets, it’s much easier.

Can I print on a specific color of leather?

Ordinarily, leather which needs to be printed should be of a white or a light color. Since printing always needs a white (or light colored) base as colored inks are deposited onto the surface, printing dark leathers can sometimes be an issue. However, with the advent of white printing this is resolved too. The UV machine first prints a layer of white ink wherever the colored ink has to fall and the colored printing is done as a second process hence giving us the ability to print on all colors however this is more time consuming and expensive.

Jacket made by Printing on black leather

Jacket made by Printing on black leather

Do we need an extra coating on the leather after printing it?

Sometimes. Depending on the grain and surface quality of leather, sometime the UV curing is not enough and an additional layer of a UV liquid laminate might be required to make sure the ink stays in place. The print service provider will be able to help you with these details.

Amitoje India is one of India’s leading provider for UV Leather printing in Delhi, India. Contact us for more details.


By |September 22nd, 2014|leather printing, uv printing|Comments Off|