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Fully foldable triangular standee (or table)

triangular_standee

We present to you this time a fully foldable and collapsible triangular standee. Made from sunboard with digital printing, this is a 3 sided stand that is transported flat but can instantly transform into a full blown table. With a top cover that fits easily, it’s convenient to keep lightweight items on it.

The print quality is breathtaking and the ease with which the literally product installs itself is exemplary. This could also be used as a POPup stand since it can be easily folded and moved to a different location.

What printing resolution do I need: Printer resolution demystified

What printing resolution do I need?

 

What is DPI and how does it relate to print size?

DPI stands for dots-per-inch. Any digital printer in the world converts your images to dots and places those dots on the paper/media. These small colored dots merge up to form your printed image. A lot of complicated algorithms go into how to printer optimizes its internal printing mechanism but we’ll keep it extremely easy to understand.

You would surely know that your images on your computer are also made of up several dots – called pixels. So when we say an image is 1240 by 900 – we’re essentially saying there are 1240 columns and 900 rows of pixels – a total of 1240 x 900 = 1,116,000 dots (or pixels) that make up the image.

Now when we go ahead and print this image, the printer needs to understand how large we want to print it. So we tell the printer that this image is 100 dpi (or ppi). Which means we are asking the printer to place 100 dots of this image per inch. And since we have 1240 dots in the horizontal direction, the width of the print will be 12.4 inches. Similarly, the height will be 9 inches.

The simple formula is

Print dimension = Pixels / Resolution

Relation of dpi, pixels and print size

What resolution do I need for various digital printing formats?

Remember the number of pixels is the information contained in an image. You can’t change it. (You can do so forcefully, but it really doesn’t help – see later questions). So if an image is 1240 x 900 pixels, we can choose a resolution for the image (in a software like Photoshop) to suit our printing requirements. The smaller the resolution, the larger the print we can get from the same image. But if we keep the resolution too low (or print size too high) then the print gets pixellated and doesn’t look good. This is where experience comes in. We have been printing images for years now and these are just some rough guidelines to follow for the best resolutions.

Very important: You DO NOT need 300 dpi for all printing formats. Especially not for large-format printing (where the sizes in the range of a few feet)

Sunboard / Vinyl printing: Due to the relatively smooth surface, a good printing resolution is around 100-120 dpi. You can of course use a larger resolution at your print size, but it won’t make a difference.

Flex printing: Since the flex surface is extremely rough, anything around 72-80 dpi is good enough. But for very very large sizes like hoardings – we even use resolutions between 35-60 dpi sometimes.

Glass/Acrylic printing: You want to stay within 90-120 dpi for a smooth surface like glass

Canvas Printing: Since canvas again is textured, a 72 – 100 dpi works perfectly.

Leather printing: For leather, depending on leather grain, stay within 70-100 dpi.

Paper printing: Coming to small format printing the widely accepted norm is 300 dpi. The reason is that we have to hold paper prints very close to our eyes. So the printing has to be extremely crisp which means resolution must be high.

 

What does hi-res mean?

Hi-res simply stands for high-resolution. There is no standard for this and it is relative. Basically any image that fits your print size and resolution is hi-res. Anything that is way below that is low-res.

 

Can I convert low-res files to hi-res?

There can be no automatic way of conversion. Only because if a file does not contain enough information to display it in a very large size, you can’t force it to acquire more info. If a file is 1200 x 900 pixels, you can force it to resize to 2400 x 1800 pixels in many software but they use approximation algorithms to extend already available data.

If you have a file 1200 x 900 which you forcefully resize to 2400 x 1800, and you print it in 100 dpi resolution (24 inches x 18 inches), you will see the the result will not be very satisfactory. The pixels will appear botched and squared. Only because the files does not have enough information to be represented in such a size. You can get away with this if the print has to be seen from a large distance – that’s when a relatively low distance works.

Usually, if you have a really large print size say more than 10ft, it will probably be viewed for a greater distance and that is when you can afford to have a low-resolution print without the viewer noticing.

 

Where do I find hi-res files?

Images and pictures with very good resolution and print size capability are found all across in the internet. Depending on your use, you can purchase images from stock sites such as shutterstock.com, istockphoto.com, 123rf.com etc. You can also find large sized images on google and bing image searches but be careful about copyright issues.

Finally, if get prints at Amitoje India, we will  guide you through the process and make sure the files that you give are good enough to be printed at the size you want.

 

DIRECT UV PRINTING VS VINYL PRINTING ON SUN BOARD

Direct UV printing vs Vinyl Printing on Sun board

6 reasons why UV printing is a better and smart choice

Direct UV printing entails feeding a blank sheet to the machine and the sheet is directly printed without the need of any other film or sticker to be pasted on it. This form of printing has a lot of benefits over the traditional form of vinyl pasted on MDF/Sunboard.

1. Speed: Believe it or not, printing a substrate like Sunboard or sunpack or MDF directly is a much faster process than printing on a vinyl (which is usually quite slow itself), and then pasting it on another material. When time is of the essence faster production makes all the difference.

2. Cost: Since a lot of material, time and effort are saved in this process, direct UV printing will usually turn out to be cheaper than vinyl mounting. This cost benefit can further be passed to the custom and creates a win-win situation.

3. Peeling/durability: One of the major problems seen with vinyl applications are peeling edges. When you print a sheet directly, there is no question of any print peeling or scraping since the inks are UV cured and therefore permanent. These inks are water-proof and sun-proof so ensure a much longer durability and quality of the end product.

4. Color fading: Since the inks used to directly print a sheet are UV cured, they’re inherently protected from the Sun’s UV rays which are responsible for fading prints over time. These materials can last for as long as 3-5 years even in direct sunlight

5. Eco-friendly: Direct UV printing does not use solvent or eco-solvent ink forms. This is the latest technology in the printing world and is the most eco-friendly solution available. If you care about the environment, let your products show that.

6. Print-Cut-Sync: If you want a sun board or MDF cut out, it is much easier and efficient to sync a directly printed sheet with the cutting shape since the whole process is automatic and no manual intervention is needed. As a result, cut outs are faster and neater.

All of these make choosing direct UV printing a logical choice over digital vinyl printing. People are still not aware of the advancements and benefits of newer technologies and we at Amitoje India, feel it is our responsibility to spread this knowledge. We house all printing technologies like solvent printing, eco-solvent printing, digital printing and UV printing in-house and understand the benefits and disadvantages.

Can I just paste a self adhesive vinyl onto a wall?

Can I just paste a self adhesive vinyl onto a wall?

The answer is most cases is NO. For the uninitiated, self adhesive vinyl (or a sticker or a decal) is just a kind of paper with adhesive applied of one side. Vinyls are available in several colors and white (which is used for printing). Vinyl printing is the most commonly used technique for wall and store branding.

So why can’t I just apply it directly?

The reason is that vinyls need a very smooth surface to stay fixed. Since wall surfaces with paints are not usually smooth, even if you do paste if temporarily, it’ll soon start peeling. Dust and rough surfaces do not let the adhesive stay for long.

What’s the way out?

Since vinyls require a clean and smooth surface, the most common practice is to mount the vinyl on a foam board or sun board and then apply that sun board to the walls. Sun board is a light and strong PVC board which is commonly white and smooth. A 3mm sun board is the most popular product. But you can also paste vinyls directly on these surfaces without worry

1. Sun Board
2. PVC sheets
3. Acrylic (or smooth plastics)
4. Laminates
5. Glass

Can I paste vinyls on MDF or Wood?

Yes, vinyls can be pasted on MDF (medium density fibre) board or HDF (High density) board. But this is not a recommended practice since MDF and HDF surface are porous and ultimate not as smooth as the other substrates we specified. The vinyl stays on temporarily but starts peeling from the edges after a few days. The best way to avoid this is to print directly on MDF. 

I’ve seen wall stickers, how are they possible?

As we mentioned vinyls don’t adhere to walls in most cases. Here we talk of the industrial grades of vinyl used for advertising and branding. However, manufacturers such as 3M and Avery produce special wall grade decals which are strong enough to adhere well to surfaces like walls – but they are speciality and expensive products.

Do you have any other questions? Let us know.

5 Ways to brand your store’s window and glass

5 Ways to print and brand your store’s window and glass

The store glass is the first thing that makes an impression to the visitor. Therefore, you should try to be as innovative and clear in your message for the window as you can. There are a lot of unique options to brand your glass. We describe a few common ways to brand your glass and the materials used in the process. Feel free use them in isolation or combination for your own store.

1. Vinyl cut letters: Custom cut self-adhesive vinyl into the shape of letters, logos and messages is an extensively used technique that allows you to deliver your message without obstructing the view inside the store. We have all used these to make sale announcements, advertise new entries and seasons changes. However, it is dull and overused.

Vinyl cut letters on Window glass (Image courtesy: Google images)

Vinyl cut letters on Window glass

Vinyl cut design on glass (Image courtesy: Google images)

Vinyl cut design on glass

 

 

2. Semi-transparent graphics: Digital prints on translucent vinyls can be conveniently pasted on glass. They can also be cut outs as per your creative. The major benefit here is that you can install a large creative, maybe cover the glass top to bottom and also allow the customers to look what’s going on inside , behind the glass. It doesn’t make the glass seem like a solid wall but an entry into a new dimension of great products.

Translucent vinyl printing on glass (Image source: Google images)

Translucent vinyl printing on glass

 

 

3. Opaque creatives: While translucent prints are great, it is possible, that they might not make as much impact as a solid opaque print would. The drawback here is that you must keep the size small so that your glass still allows inside activity to be seen. This kind of effect is achieved by printing on opaque self-adhesive vinyl (with our without a cut out) and applying it directly onto the window.

Opaque vinyl print on glass

Opaque vinyl print on glass

Opaque vinyl printing on glass

Opaque vinyl printing on glass

 

4. Frosted vinyl: Frosted/Etching self-adhesive vinyl was invented to give clear glass a frosted look. Frosting is a physical process done on glass that makes selected portions rough and opaque. This film provides the same effect quite well. The frosted film can be cut into any shape and can be used to represent your brand logo or your upcoming campaign. Further, this vinyl can be printed and it gives a really unique output in terms of aesthetics.

Frosted vinyl pasted on glas

Frosted vinyl pasted on glass

 

 

5. One way vision: The one-way-vision/mesh printed vinyl has a mesh-like structure. The speciality of this material is that from the outside it looks like a solid print (maybe around 75% opacity) but from the inside of the store everything outside is visible. This is a good option if you want to print huge creatives and cover the whole glass. If your store is inside a mall or has a good amount of lighting inside, the opacity from outside further reduces (approximately around 50%).

One way vision film (Image source: Google images)

One way vision film

Now that you are aware of the basic techniques to brand your glass, ask your design team to play around with these ideas and make something unique to accurately portray your brand and it’s ideology.

 

What is Sun board (foam board) and how is it used in printing?

What is Sun board (foam board) and how is it used in printing?

Sun board or Foam board is a very strong, light, and easily cut sheet material used for the mounting of vinyl prints, as backing in framing, and for painting. It usually has three layers — an inner layer of polystyrene foam and a white claycoated paper on the outside.

Apart from printing, Sun board is commonly used to prototype objects, produce architectural models, and to make casting patterns. Backgrounds for scale model displays, dioramas, and games (computer) are often produced by hobbyists from sun board. It’s often useful for photographers as a reflector for light in the studio, and in the design industry to display presentations of new products; Another use is with aero-modellers for building small radio-controlled aircraft.

 

An example of printed sun board  (using UV flatbed)

An example of printed sun board (using UV flatbed)

 

But nowadays sun board is widely used in India and around the world for large format printing and store branding. Photos or creatives are first printed on a self-adhesive vinyl which is then mounted on to the sun board. This sun board can then be taken pasted on a wall, pillar or other flat surfaces using either double-sided adhesive tapes or nails depending on the surface. The more modern method is to print the sun board directly using a UV flatbed printing machine. UV prints on sun board last longer and are free from peeling problems.

What is the image resolution required to print on sun boards ?

In any large-format printing solution, the recommended image resolution is between 72 to 100 dpi at actual size. It is a myth that your images need to be 300 dpi. That is valid for small format printing (like brochures or catalogs) but for prints which are larger in size and have to be seen from a distance, 72 to 100 is a really good print resolution.

Where can I get sun board prints in Delhi, Gurgaon, Noida ?

Amitoje India is your best source for printing on sun board in and around the NCR region.

What is the general price for sun board printing in Delhi, Gurgaon, Noida and other parts of India ?

The price can range from Rs. 75 per sq ft to Rs. 200 per sq ft (USD 1.2 to 3.5) depending on the total quantities for print and quality of print and material required. Contact us to find out more information.

Flex and Vinyl Banners printing cost in Delhi

Flex and Vinyl Banners printing cost in Delhi

Q. What is the difference between flex and vinyl ?

A. Flex printing and Vinyl printing are commonly used terms in the industry however a lot of customers seem to have little idea. Let’s discuss these terms one by one.

Flex is a cloth-like material which is made from PVC. Flex is a much rougher and thicker material mostly used for outdoor purposes. Flex usually has a cross-hatch texture due to its manufacturing process and is usually printed by a technique called solvent printing. (The inks are solvent based). UV Printing on flex is also possible in which case the inks are UV-cured.

Vinyl is short for SAV (Self-Adhesive-Vinyl). Vinyl is like a much smoother PVC paper which has a layer of adhesive on one side. The side without the adhesive can be printed using various technologies – solvent printing on vinyl, eco-solvent printing on vinyl and UV printing on vinyl. One the print has been done, the vinyl can be pasted on any surface like a sticker. Basically, vinyl printing is just sticker printing.

 

Q. How are flex and vinyl used?

A. Flex is used to make larger banners and hoardings. Usually flex comes in rolls of 10ft width and a very long length. So very huge prints can be made using flex mostly because they go onto billboards, unipoles etc.

Vinyl, on the other hand, is usually printed and either applied directly onto glass or first pasted on a material like sunboard which is applied to the wall.

 

Q. Can flex or vinyl be pasted to a wall?

A. Answer is no for both. Flex has no adhesive therefore it will be difficult to paste it since it will have a lot of folds and wrinkles. Vinyl can be pasted temporarily but if the surface is not extremely smooth (like glass), the vinyl will come off very quickly. So to apply a creative on a wall, we must use a sunboard (or MDF or acrylic). We first print the vinyl, laminate it for protection and paste it onto a 3mm (or thicker) board. This board is comparatively rigid and can be easily pasted on a wall using double-sided tape.

Q. How much do they cost?

A.

1. Flex printing in Delhi: Depending on which company you choose, the quality of printing and the brand of flex the cost can range from Rs. 8 (for very high quantity and low quality flex) to Rs. 50 (for low quantity, high quality flex) per sq ft.

2. Vinyl printing in Delhi:  Again, there are a lot of varieties in the material and printing technique. This ranges between Rs. 50 and Rs. 120 per sq ft.

3. Sunboard printing in Delhi: This ranges between Rs. 65 to Rs. 250 depending a lot of things. Sunboard can either be pasted with a layer of printed vinyl or at Amitoje India we can directly print the sunboard (a much better process, and less expensive)

At Amitoje India we can help you with all these services. Contact us today for your requirement.

By |September 19th, 2014|flex printing, vinyl printing|Comments Off|

Innovative Sunboard Vinyl Printed Dangler for Mother Dairy India

Innovative Sunboard Dangler for Mother Dairy

Recently our client Mother Diary started a new campaign called “Doodh Morning, Good Morning” which shows the health benefits of milk and diary products. Even though the client team wanted a simple dangler for their stores, we came up with a much more elegant and eye-catching solution.

After several iterations and sampling, we’re sharing some pictures of the innovative sunboard dangler we ended up making and can be seen at Mother Dairy stores.

The dangler is made from 3mm sunboard with digital vinyl printing and a layer of UV lamination. What seals the deal, are the smartly placed sunboard 3d cutouts on the dangler which make it look 3D and different. The elements are raised from the background surface by around 5mm thus giving a natural shadow around the cutout.

This was a low-budget mass-quantity product, but it can be enhanced according to your budget. Contact us for your similar requirements.

Sunboard print with sunboard cutout - in form of a dangler Sunboard print with sunboard cutout - in form of a dangler Sunboard print with sunboard cutout - in form of a dangler

 

Tell us what you think and how you like the concept.